We are helping Small Business WIN this WAR

By sharing the knowledge & real time insights from a network of 100's of advisers and 1000's of business leaders across the world, as they cooperate to beat this enemy and grow from the experience . . .
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Click on your business challenge from the menu below to help us find the right solution for you.

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Our solution

Select your challenge from the menu to help us find the right solution for you.

Business Leaders Program

You have graduated from start up, your business has growing pains and you are juggling all the responsibilities

There are over 2 million business across Australia, yet only 300,000 break the $1 million turnover milestone.

Our business leaders program will unlock the growth opportunities and put energy back into your business.

Learn more about Business Leaders Program

Business Coaching

Looking to outsource critical business management tasks?

Need to improve your business systems to assist business growth?

There are over 2 million businesses across Australia, yet only 10,000 break the $10 million turnover milestone.

Learn more about Business Coaching

Leadership Academy

With the right systems and the right people, large scale businesses have limitless potential. The key is nurturing the capability within the team. Ultimately your business will become more efficient, more easily adaptable to changing market and competitive positions.

  • Resolve issues that have been preventing it from reaching its goals
  • Introduce a more effective management and leadership style
  • Build and action oriented culture
  • Ensure effective leaders that embrace new ways of thinking and behaving
  • Enjoy the positive results of removing inhibitors to your business
  • Be confident in dealing with the inevitable challenges that will arise
Learn more about Leadership Academy

Harrison Assessments Program & Recruitment Services

Having the right people in your team is integral to growing your business no matter what the scale. This growth occurs through tapping into the potential of your current team or recruiting the right new staff member. Regardless of your talent management strategry, without a comprehensive profiling and recruitment system, you rish appointing the wrong person, which is a significant cost to the business.

Learn more about Recruitment & Talent Management

Business Coaching & Consulting Services

Looking for sustainable profit and growth solutions for your business?

Look no further. At Business By Design we work with business owners, entrepreneurs, and managers to deliver systems and tools that provide long term profit, growth and balance. Our boutique management consultancy is based in Coffs Harbour on the beautiful mid-north coast of NSW. Our team has coached and mentored business owners and senior executives across Australia and internationally since 1995, advising and helping to implement strategy and business development programs. 

We have a track record exceeding two decades of coaching and advising business owners, CEO’s and executive teams in diverse industry segments (agribusiness, retail, manufacturing, professional services, forestry, construction and export) with varying mandates (turnaround, growth, profit improvement, business process re-design, change, business recovery, generational succession, mergers & acquisitions, exits).

Multi-generational family owned business is also a speciality. The unique challenge of these businesses is a particular focus of Sean Martyn and his team. We are passionately committed to the personal and professional development of our clients. This has seen our client relationships span decades and carry onto a 2nd generation.
At Business By Design we work with business owners, entrepreneurs & managers who want to get the most out of their business by designing a enterprise that can 'scale up' and 'thrive'.

Free guide The Profit Booster

The Business GPS

Tradie Toolbox

The Tradie Toolbox website






Years Coaching


Growing Businesses


Current Clients


Workshop Participants



 … my business has become solid again and I have a future plan that I can work towards and achieve

…we have now diversified our business, and feel secure about the future of both generations

The main challenge in succession planning is maintaining a commercial perspective while also maintaining personal considerations

. . . things started to change – immediately!

… I now enjoy more control over the business, better margins and much more confidence about the future

…we have now diversified our business, and feel secure about the future of both generations

…we have a new business mindset and now we have great results

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Mindshop Award – 2016 Growth & Excellence Award

Mindshop Award – 2016 Growth & Excellence Award

Mindshop Award – 2016 Growth & Excellence Award

Sunny’s Business Award – 2016 Excellence in Innovation

Sunny’s Business Award – 2016 Excellence in Innovation

NSW Business Chamber Regional Finalist

NSW Business Chamber
Regional Finalist

business awards regional finalist high

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Your success depends on your leadership

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We have just released the results from our annual survey of global business leaders. Our leadership report identifies the ‘must have’ capabilities business leaders will need to succeed this year and beyond. The survey gathered information on a range of topics from business confidence, strategies, training needs, growth opportunities and barriers to success. Within the […]

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Would your family business survive without you?

Would your family business survive without you?

Family businesses overlook a robust succession plan at their own peril. The reality is you need a careful approach to prepare your family and your business for a secure future. The 2017 Family Business Survey confirmed the majority of Australian family businesses are not adequately prepared for succession with only 9% having a retirement plan. […]

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Recruiting is evolving . . . are you?

Recruiting is evolving . . . are you?

Over the last ten years recruiting has experienced more change than in the previous four decades. Recruiters no longer rely on cold calling and paper advertising to engage candidates. Nowadays candidates can be found within minutes online. Recruitment tools like Seek and LinkedIn make sourcing candidates seem fast and simple. However, having a large pool […]

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